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Something out of the box:  super easy to use but not very adaptable or professional

Dreamweaver: fine control of layout, keep design super simple, need some knowledge of CSS

Flash: fine control of layout and text, possibility to make it a richer media user experience

Adapt a blog: very easy to update, limited amount of control over page design, template based

wordpress.org, template based but adaptable with small knowledge of CSS, good amount of control of page elements, a moderate technical hurdle to set up

Lynda.com to learn any of these technologies

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